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Public Relations Pros Have a Lot to Smile About

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Contributed by: Beverly B. Jones, APR BB Jones Communications, Inc. on 6/21/2008

Healthy Smiles Project Wins Grand All Image Award

A public relations campaign that convinced Stuart voters to "Vote Yes" for fluoride in the January 2008 election was the big winner at the Image Awards presented by the Treasure Coast Chapter of Florida Public Relations Association in April. The award program was held at the Schreiber Center on the IRCC St. Lucie West campus. The annual awards programs recognizes programs within the field of public relations that meet the criteria established by the state organization.

The Healthy Smiles Project was a public affairs project that Beverly Jones, APR, President of BB Jones Communications, directed with Patricia Austin-Novak, APR and Catherine E. Whitaker, all FPRA chapter members. All three professionals donated their consulting expertise and time for this important project. "When Dr. David Boden and Dr. Rad Orlandi came to see me about this issue, I decided to enlist the support of other PR professionals and we all wanted to do this as a pro bono project," commented Jones.

The project won three awards: a Judges Award for achieving maximum results with minimal investment, an Image Award for the best Public Affairs program in the category and the Grand Image Award that is given to the highest-scoring public relations program in two divisions, public relations programs and printed tools of public relations.

The project will also be receiving recognition at the FPRA State Conference in Kissimmee, FL in August. "I got the phone call to let me know we won an award but we have to wait until conference to find out exactly what level of award. It is just great to have a successful campaign that succeeded in healthy results for Stuart water users. It was a natural fit for a public relations campaign. I am really glad they asked me for my assistance," concluded Jones.

Beverly Bevis Jones, APR is president of BB Jones Communications, Inc., a public relations and marketing firm in Stuart, FL. Jones began her career in public relations in 1994 with a single client, The St. Lucie River Initiative. Her first big project for the St. Lucie River Initiative was a theatrical presentation "River Reflections Then and Now" on March 29, 1995, that unexpectedly raised $142,000 in 24 hours for the organization.
The program earned Jones awards at the local and state level as well.

BB Jones Communications is located at 2682 SE Willoughby Blvd., Suite B in Stuart. The company's website is www.bbjonespr.com. Their phone number is 772-220-0444.

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CONTRIBUTOR INFORMATION

Beverly B. Jones, APR BB Jones Communications, Inc.

Stuart , FL

Beverly B. Jones, APR BB Jones Communications, Inc. has posted 88 stories and 5 comments since joining on 1/31/2006. Beverly B. Jones, APR BB Jones Communications, Inc. 's average story rating is 4.98.

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